Redefining the customer experience

A world class airport & website.

Year: 2015


project overview

Perth Airport is changing at a rapid rate.  Terminal expansions, Airport Drive and the sparkling new Domestic Terminal are a few of the major infrastructure projects that continue to transform Perth Airport into a world class facility.  Their plans are firmly focused on re-defining the customer experience for anyone using air travel through this growing and vibrant city. To compliment the physical change, Perth Airport have been working to transform their digital experience.

The objective of this project was to provide Perth Airports target audience with the optimal online experience underpinned by customer research. This was delivered using a new CMS platform, a responsive user interface, social media integrations and re-purposed content.

One of the future key features planned for the homepage will be for the colours and imagery to replicate the Perth local time, no matter where you were viewing the website from. Additionally it will provide the local time and weather updates.

I was also bought into the project as a contractor (at the request of the client) to help progress the project and keep it within budget after a challenging start by the agency originally engaged for the project.

Role & Responsibilities

  • Lead UI / UX designer
  • Creative direction
  • Stakeholder engagement
1b. PA001_Passenger_homepage_alternative-background_v2.jpg
1d. PA001_Passenger_homepage_form-interactions_v2.jpg

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